You and your team haven’t slept for weeks. You’ve worked so hard to develop and polish your app till it shines. Here it is – crisp and clean, ready to be uploaded to AppStore or PlayMarket. Is it the time for you to relax and enjoy the...
Office Holy Wars About Blocking Social Networking Sites
Social networks are a huge part of our everyday lives, both in the office and at home. It’s easy to get lost in the avalanche of social media updates. Before you know it, your whole workday has been consumed by unproductive web surfing, tweets and...
6 Steps to Boost Your Productivity at Work
It’s not always obvious what exactly kills your productivity. According to a CareerBuilder survey, about 75 percent of employers say that more than two hours of efficient work are lost every day. It is very difficult to strike the balance...
How to Stop Feeling Like an Imposter at Work
Do the smallest flaws in your work give you a shiver? Do you take constructive criticism personally? Do you feel that you fooled everyone again every time you succeed? Are you scared that it is just a matter of time before you’re “found out?” Do you...
SaaS Pricing Models – A Smarter Alternative to Freemium and Free Trial
SaaS pricing strategies As a SaaS startup team, you’ll have to choose a pricing model for your product at some point. This decision is crucial as it shapes the future of your brand, your marketing and your business. When we started our pricing...
How We Built Twitter Following for our Startup From 0 to 1000 — Organically
Building a Twitter followers community isn’t easy Do you know that feeling when you are looking at zero followers on your corporate Twitter account and have no idea what to start with? You might feel discouraged. To tell the truth, I felt the...
Startup Competitive Advantage – How to Validate Your Business Idea and Position Your Saas Product?
How did you come up with an idea for your startup? Did it hit you like a ton of bricks during a sleepless night? I bet you got so excited that you had to instantly go online and explore the competition. Did it all start with you being a customer of...
Should Your Startup Focus on Creating a New Market or Tackle Established Product Market Shares?
Once you’ve joined a startup company or launched one of your own, you will continuously run up against thousands of issues that require your decision. “How do we fund our startup?” “Do we hire a freelancer or develop our landing page in-house?”...
Wanted: FOMO. “Fear of Missing Out” Keeps Killing Productivity
FOMO defined What is FOMO? And why is it so important? Well, it’s one of the most popular syndromes of the 21st century – the fear of missing out. More than half of social media users are experiencing FOMO. They are continuously afraid of missing...
